Store Norske Tango - Geometric typeface inspired by 1930s American trends, offering naïve energy and pure forms for bold branding.

About

Store Norske Tango is a geometric typeface that channels clarity, playfulness, and a distinctly modern sensibility. Inspired by Intertype Vogue (1930), itself an American response to the geometric type trends emerging in 1920s Europe, Tango inherits a spirit of innovation from designers who, with a healthy distance from European tradition, pursued a fresh and unconstrained approach. The result is a typeface marked by naïve energy, primitive geometric forms, and a sense of visual purity.

Tango’s proportions and letterforms depart significantly from its predecessor, embracing rawness and spontaneity while focusing on pure geometric shapes with minimal optical correction. Most letters exhibit a strictly monolinear structure, where horizontal and vertical strokes maintain equal thickness, lending the typeface an optical hint of reverse contrast. Tango offers two italic styles, a conventional option and another that nods to early sans serif traditions, providing designers with expressive flexibility through both 10° and 20° slants.

Tango’s distinctive charm and striking visual impact have made it a popular choice for branding and digital projects. Its bold, playful qualities shine in both headlines and text, providing designers with a versatile tool for contemporary visual identities.

The Store Norske Tango Typeface font is designed by Arve Båtevik

Store Norske Tango is designed by Arve Båtevik.

See also SN Arkitekt for a geometric typeface inspired by Norwegian functionalist architecture.

Technical information

For full technical specifications and character overview, please see the technical section at the end of the specimen PDF.

Language support

Tango supports a broad Latin character set covering Western European, Central European, South European, North European, Baltic, Turkish, Celtic, South-Eastern European, Nordic and Sami language use.

Supported languages include Afrikaans, Albanian, Basque, Bemba, Bosnian, Breton, Catalan, Croatian, Czech, Danish, Dutch, English, Esperanto, Estonian, Faroese, Finnish, French, Galician, German, Greenlandic, Hungarian, Icelandic, Inari Sami, Indonesian, Irish, Italian, Latin, Latvian, Lithuanian, Lule Sami, Luxembourgeois, Maltese, Northern Sami, Norwegian, Polish, Portuguese, Scottish, Serbian, Slovak, Slovenian, Somali, Southern Sami, Spanish, Swahili, Swedish, Turkish and Welsh.

Character sets and encodings

Tango supports Adobe Latin 1, Adobe Latin 2, Macintosh Roman, Macintosh Central European, Macintosh Croatian, Macintosh Icelandic, Macintosh Romanian, Macintosh Turkish, ISO/IEC 8859-1, 8859-2, 8859-3, 8859-4, 8859-9, 8859-10, 8859-13, 8859-14, 8859-15, 8859-16, Windows-1250, Windows-1252, Windows-1254 and Windows-1257.

OpenType features

Tango includes OpenType features for access to alternates, glyph composition and decomposition, localised forms, subscripts, scientific inferiors, superscripts, numerators, denominators, fractions, ordinals, proportional figures, tabular figures, standard ligatures, discretionary ligatures and case-sensitive forms.

The font software has one stylistic set: ss01 for alternate lowercase a forms and alternate feminine ordinal forms.

Feature tags: aalt, ccmp, locl, subs, sinf, sups, numr, dnom, frac, ordn, pnum, tnum, liga, dlig, case, ss01.